The Decline of Gay Pride



We just finished up another pride month here in America—and elsewhere. Why does the gay community need a whole month? Presidents Washington and Lincoln have to share one day. Why do we need 30 days to celebrate homosexuality?

At any rate, by all accounts enthusiasm was down this year. A number of reasons are given.

Why the decline?

We need to be reminded that corporate Pride Month activism was never as popular as media coverage suggested. Surveys show 72% of consumers and 71% of employees expect political neutrality in the workplace.

The pride movement has been badly damaged by its segway into transgenderism. For example, 80% of Americans oppose men in women’s sports.

An article in Chronicle, the magazine of culture, revealed a fatal weakness in the pride movement. “Identifying with gay pride is a money loser. Anheuser-Busch lost a total of $1.4 billion in sales due to the backlash it received over its partnership with Dylan Mulvaney, a transgender influencer.” Target found much the same thing.

For LGBTQAI2S+ activists, the reason for all this is simple: It’s Trump’s fault. He is causing the vibe shift to a more conservative culture. 

But the New York Post gives a better explanation: “What’s..likely is that everyone just has gay fatigue — a collective eye roll at the oversaturation of LGBT themes in culture, combined with all the negative connotations now associated with Pride. Once a niche event of subculture fun and revelry, it’s devolved into a mainstream, month-long orgy of far-leftism that looks more like a tent revival…”

Many companies — including Pepsi, Citi, MasterCard, Nissan, et.al.— have dropped or greatly scaled back their financial contributions to annual Pride events nationwide.

The Supreme Court just added to the general rejection of the Pride agenda. It ruled that parents can hold their kids out of things like “drag queen story hour” in their public school. The tragedy is, of course, that the schools were using our tax money to support such debauchery in the first place.

The truth is gay pride has never been a popular outpouring from the grassroots up. Just the opposite. Adam Ellwanger in Chronicle says: “The larger truth is that it was the political left, particularly the Obama and Biden administrations, that pioneered the campaign of state intimidation aimed at forcing public demonstrations of fealty to the state’s ideology…the unavoidable worship of every leftist cause across the public sphere—was engineered by state power.” It was a top down, not a grassroots movement.

What is the Christian response?

Glenn Stanton of Focus on the Family: “The Rainbow Religion—now into its high holy month of Pride where we’re all expected to solemnly genuflect—is an artificial, incoherent construct… Its very reason for being is to upend the biological fact of humanity as male and female…Male and female are about the image of God in creation, creating families, and giving each new generation of humanity essential maternal and paternal love. LGBTQ ideology is fundamentally set against this, and thus, is anti-human and incoherent.”

Americans have lost a lot of their commitment to Christian sexual morality but are not ready to go the whole way and defend it. They want what Nathanael Blake calls a “mushy middle.” A sort of compromise between Christian morality and the insane debauchery of sexual paganism. “They like the idea of LGBT rights but reject transitioning kids and letting dudes into the girls’ locker room. They support same-sex marriage but dislike the censorious wokeness that persecutes dissenters.”

Blake further observes that the Sexual Revolution has constantly blown past successive limits, and why slippery slope predictions have been prophetic. Even as the Sexual Revolution has inflicted more harms and delivered less pleasure than promised, it has continued its march through American culture and institutions because, without Christian sexual morality, nothing solid could stop it. Each step set the stage for the next, even as its advocates insisted it would never happen.”

Christians have to consistently stand for the biblical teaching on sex and God’s decrees as to what a human being is. When people inside evangelicalism—or Catholicism for that matter—cave to the wider culture on sexual morality, we must denounce them in the strongest terms.

People say we can never have a society built on Christian morality. That it is unrealistic. Please. Christianity was born into a world of debauched pagan sexuality and over time we radically changed the sexual mores of the West. We are used to being in the crosshairs of pagans who hate our teaching on sexuality. They hate our God.

Robert George, the Princeton professor, is on the right track: in June 2023, he launched “Fidelity Month” — which emphasizes “God, family, country.” It has grown considerably, even though it isn’t a formal organization … Greg Schaller, director of the Centennial Institute at Colorado Christian University, says, “We have become unmoored as a society. The most basic and fundamental connections which stabilize our culture have been under attack for several years, and the divisiveness and animosity dominating political discourse is a direct symptom of this larger problem.” Robert George’s Fidelity Month is a vital step in reclaiming the culture to promote a stable and prosperous society.

We have to stand for God’s truth. We have to work church by church, family by family, individual by individual. It’s not easy but we have fought and won this battle before. There are many ways in which even modern pagans are still infused with Christian morality. See my video below on the ongoing triumph of Christian sexual ethics.

God’s way of working in the world is a grassroots movement. It’s bottom up, not top down. God does not use government or cultural power centers to further His Kingdom. He works one by one in the hearts of men to change them into His followers. You never get a revival of Christian faith by government coercion. We need renewed confidence in the power of the Holy Spirit to transform culture. He has done it before and He will do it again.

More: Where Non-Christians Agree with Christians on Sexual Morality: https://www.youtube.com/watch?v=zRo6hFk7WXU

Why the Bible is Right About Sex: https://www.youtube.com/watch?v=qn4z1Y4JqFQ

Corporate sponsors are backing away from Pride events: https://nypost.com/2025/06/07/opinion/why-theres-no-shame-in-corporate-america-boycotting-lgbt-pride-month/

Glenn Stanton of Focus on the Family: https://wng.org/opinions/erasing-fundamental-reality-1749603748?mkt_tok=NzEwLVFSUi0yMDkAAAGa_TVbCIJMCWPjNCae0cyIptWz7SO3GP32sgnCbmai7uNpk_XCrsHHF8Vq2zihPyu9woMI1lbc_Sx4qckKi2ulOW9fij0lvvJfmpv2KvLD1OgX_g

This year’s Pride Month is the perfect time for all people of reason—those who hold to the objective beauty and mystery of male and female—to demand Rainbow People stop expecting all of us to pretend their worldview is coherent, reasonable, and loving. It is not.

Christian Post on corporate second thoughts: https://www.christianpost.com/voices/here-is-why-companies-are-backing-away-from-pride-month.html?utm_source=Daily&utm_campaign=Daily&utm_medium=newsletter

Adam Ellwanter in Chronicles: https://chroniclesmagazine.org/web/what-really-happened-to-pride-month/

It is as if they actually believe there was a decision one day, in every corporate boardroom in America, to converge around the idea that they must align with LGBT advocacy and demonstrate that alignment publicly—as though the supersonic institutionalization of Pride was a genuine grassroots phenomenon. It wasn’t something conjured by the state—it was just the natural result of being on “the right side of history.”

Nathanael Blake: “We need to propose an alternative sexual ethic: https://thefederalist.com/2025/06/19/pride-month-is-in-retreat-but-we-need-more-consistent-sexual-ethics/?utm_source=rss&utm_medium=rss&utm_campaign=pride-month-is-in-retreat-but-we-need-more-consistent-sexual-ethics&utm_term=2025-06-19

“Fidelity Month”; https://www.nationalreview.com/news/as-pride-month-enthusiasm-wanes-fidelity-month-gains-traction/

The End of the Rainbow? https://wng.org/opinions/the-end-of-the-rainbow-1751170475?mkt_tok=NzEwLVFSUi0yMDkAAAGbXw5qjoDnStwkhZ62etlwoyomSl5OUvgZxYBEp1VAwBdCQmwlX535I7VM-8cHtnRtT_OSigfCBWSL_1JAOg2kVBMCZJ-ifCivgxZylusqQeqQqw